May 13
2
Automated Rules have made it a lot more accessible for math savvy or other bright AdWords managers to set up a complex set of rules that can manage the bidding process in an AdWords campaign. Setting up rules for when a keyword should increase or decrease in value can be a huge relief for AdWords Author information Andrew Lolk Andrew Lolk is the author of the 189-page free AdWords ebook The Proven AdWords Strategy . He’s worked in AdWords since 2009 and have co-founded White Shark Media ; A Paid Search agency specialized in delivering results for small to mid-sized businesses in the US.
View post:
The Art of Setting Up A 360 Fail-Safe System When Utilizing AdWords Automated Rules